Having a good book cover that captures a potential reader’s eye can make the difference between becoming a bestselling author or disappearing into obscurity. Obviously, the ability to write well and tell a provocative story is essential to an author’s success, but first impressions matter. Consider how many books you haven’t picked up off a shelf to further investigate solely based on appearance. Quality graphic designers do not come cheap. As a self-published author, you may have to design your own book cover. Unless you’re multi-talented as both a writer and graphic design artist, this can be a daunting task. Thankfully, there are tools out there that can help. In…